The Process

Every project will need its own unique process, but generally I follow a few guidelines. My process for branding projects generally looks like this:

Meet & Greet

Every great project starts somewhere! Let’s talk about your organization, your goals, and how we can best collaborate. We can email, talk on the phone, or meet up in person if your organization is located near Columbia, SC.

Seal the Deal

After we meet, I’ll ask that you fill out a brand questionnaire so I can get as much information about your brand as possible. Then I’ll send over an estimate, timeline, and a contract for you to approve. Let’s make this thing official!


Using information from the brand questionnaire, I’ll research and create a few mood boards and/or wireframes for you to choose from and make tweaks if necessary. That way we can be sure that everything from that point on is true to your brand and your mission.


This is where the magic happens. I’ll create a round of work, and send it to you for feedback. From there, based on timeline and budget, I’ll work until we’ve nailed it and you’re completely in love with the finished product.


I’ll package up all relevant files and send them to you and your team so you can use them right away! From there, we can discuss any further design or training needs. Now it’s time to reap the rewards of investing in your brand!

To see this process in action, check out the Design Foundry case study.